Viva launched to replace Kelisa

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Malaysia: Perodua Viva launched to replace the Kelisa

Monday, May 14, 2007, AutomotiveWorld.com

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Malaysian OEM Perusahaan Otomobil Kedua (Perodua), a subsidiary of Daihatsu, has launched the Viva. The new model is a replacement for the Kelisa and is based on the Daihatsu Mira minicar. Another version is expected to replace the Perodua Kancil at a later date.
The new model is available with three engine choices – the EF-VE 660cc, ED-VE 850cc and the EJ-VE 1.0-litre. All are 12-valve I3 units and have dynamic variable valve timing, double overhead cams electronic fuel injection.

Perodua says that the 660cc engine has maximum power of 47hp (35kW) and torque of 58Nm. The 850cc engine delivers 52hp (38kW) of power and 76Nm of torque while the 1.0-litre unit produces 60hp (44kW) of power and 90Nm of torque.

Six variants of the model go on sale in Malaysia immediately with a choice of a five-speed manual or four-speed automatic drivetrains. The 660cc and 850cc variants are available only in five-speed manual form, while the 1.0-litre versions will be available in the following four versions: SX manual (standard trim), EZ auto (standard), SXi manual (premium) and EZi auto (premium).

Perodua, which claims that the Viva has 90% local content, aims to achieve a sales target of 6,500 units per month, of which 55% are expected to be the 1.0-litre variants. Hafiz Syed Abu Bakar, Perodua's managing director, said that his company plans to produce 58,900 units of the Viva by December 2007. The OEM said that production capacity is a maximum of 8,000 units per month with 2,000 units available at the time of launch.

The 660cc variant is priced at Ringgit 28,400 (US$8,348), while the 850cc variant is priced at Ringgit 32,500 (US$9,554). The 1.0 SX is available for Ringgit 36,800 (US$10,818), the 1.0 EZ for Ringgit 39,800 (US$11,700), the 1.0 SXi for Ringgit 40,800 (US$11,995) and the 1.0 SXi for Ringgit 43,800 (US$12,878). All variants also come with a three-year warranty, a first for Perodua in the home market. No export plans have been announced as yet.